BE BRIGHT

    BE BRAVE

    BE BOLD

    BOLD dåse

    Don’t wait for
    opportunity. Create it.

    #BeBold

    Pursuing a dream makes the part that
    is untried, risky or demanding, worth it.

    MANIFEST

    Our message radiates from our name BOLD
    – Be BOLD. It’s a call. A statement. Perhaps even a rallying cry..

    It’s about attitude, toughness, and integrity. About being clear and courageous in the world. Daring to venture and fail. Believing that one can and persisting until success is achieved.

    The starting point is an attitude that all people have potential, dreams, and ideas. Many people hide in a daily routine. The mundane comfort zone.

    BOLD’s encouragement is to find happiness in being yourself. To dare to dream and bring those dreams to life. Try saying NO instead of yes to what you actually don’t want.

    BOLD’s encouragement is to find happiness in being yourself. To dare to dream and bring those dreams to life. Try saying NO instead of yes to what you actually don’t want.

    Take the leap. What’s the worst that can happen? Be a clear individual. Express what’s on your mind and share it with others.

    Tell the person you can’t stop thinking about that you’re thinking about them. Tell your boss about your ambitions and what you’d like to do, instead of waiting for them to take action.

    Or become your own boss. Chase your dreams. If you don’t succeed, try again. If the plan is too tight, make new plans, but stick to the goal.

    Be BOLD. Never give up.

    historie_founder

    OUR STORY

    BOLD is genuine Danish entrepreneurship created with a determination to go all the way, the courage to pursue dreams, and a firm stance of never accepting a no. The company’s founder, Lasse Søkilde, became known from “Løvens Hule” (the Danish version of “Dragon’s Den”) as the first comeback case, who came back and succeeded in turning the Lions’ vertical no into a clear YES! The journey from there has been filled with countless challenges and anything but easy. Thousands of “no’s” have been turned, disproven, and rejected. Now, BOLD is driving the iced coffee category towards a more functional mindset. Do as BOLD does – seize your dream, find your resilience, and take the next step. We cheer for you and are ready to provide the mental energy and physical surplus to seize your opportunities.

    Be BOLD

    Chase your dreams.
    Never give up. Be BOLD.